Choosing the right CRM solution involves careful consideration of both functionality and cost. Close CRM offers a structured pricing approach designed to accommodate businesses from solopreneurs to enterprise-level organizations. In this guide, we'll examine Close CRM pricing in detail to help you determine which plan aligns with your sales needs and budget constraints. For a more holistic view on what the tool has to offer, you can also head to our Close CRM review.
We'll also tell you why you should integrate it with Zeeg in order to automate your internal and external meeting scheduling. But we'll leave that to the end.
Understanding Close CRM pricing options
Close CRM pricing follows a tiered structure with four main plans: Base, Startup, Professional, and Enterprise. Each tier offers progressively more advanced features, with significant differences in automation capabilities, communication tools, and customization options.
Let's break down the Close CRM price points and what you get with each plan:
All Close CRM pricing plans include a 14-day free trial with no credit card required, allowing teams to test features before making a financial commitment. This approach helps businesses make an informed decision about which plan offers the best value for their specific needs.
Annual vs. monthly billing: calculating the cost difference
Close CRM offers significant savings for customers who choose annual billing rather than monthly payments. In fact, the discount ranges from approximately 7-17% depending on the plan, representing substantial savings for teams of any size.
As the table illustrates, the percentage savings from annual billing are most substantial at the Base level (34.5%), making it an especially attractive option for small businesses watching their budget. For larger teams, the absolute dollar savings become quite significant even though the percentage discount is smaller for higher-tier plans.
Comparing Close CRM pricing plans: which offers the best value?
Each Close CRM pricing tier targets specific business needs, with features and limitations that align with different stages of growth. Let's analyze what each plan offers and who might benefit most from it.
Base plan: essentials for individual contributors
The Base plan starts at $19/user/month (billed annually) or $29/user/month (billed monthly). This entry-level option provides the fundamental tools needed for basic contact management and communication.
The Base plan includes:
- Unlimited contacts and opportunities
- Two-way email sync
- Built-in calling and SMS
- Centralized inbox for managing communication
- One pipeline view
- Basic task management
- 25 custom fields
However, the Base plan lacks several key features that most sales teams will find necessary, such as workflow automation, email tracking, and bulk email capabilities. Most notably, it omits follow-up reminders, which are essential for consistent sales processes.
Startup plan: for growing sales teams
Priced at $49/user/month (annually) or $59/user/month (monthly), the Startup plan introduces crucial automation and efficiency features that distinguish it from the Base tier.
Key additions include:
- Automated workflow sequences (5 workflows)
- Power Dialer for sequential calling
- AI Email Rewrite tool
- Email tracking and bulk sending
- Text scheduling capabilities
- 250 custom activity instances per month
The Startup plan represents a significant upgrade over the Base option, especially for teams focused on outbound sales. The introduction of automated sequences, bulk email, and the Power Dialer dramatically increases efficiency for sales representatives handling multiple leads.
Professional plan: advanced capabilities for established teams
At $99/user/month (annually) or $109/user/month (monthly), the Professional plan adds sophisticated features for teams dealing with more complex sales processes.
Notable upgrades include:
- AI Lead Summaries for faster preparation
- Multiple pipeline views (3 pipelines)
- Enhanced roles and permissions
- 25 workflow automations (up from 5)
- 10,000 custom activity instances per month
- Extended call recording retention (30 days vs. 7 days)
- 250 custom fields (up from 25)
- Advanced reporting features including leaderboards
The jump to the Professional plan makes sense for teams that need to manage multiple sales processes or product lines simultaneously, thanks to the addition of multiple pipeline views. The AI-powered lead summaries also provide significant time savings for representatives preparing for calls.
Enterprise plan: comprehensive solution for larger organizations
The Enterprise plan, at $139/user/month (annually) or $149/user/month (monthly), delivers maximum flexibility and advanced capabilities for larger sales organizations.
Key features include:
- Unlimited pipeline views
- Predictive Dialer for high-volume calling
- Advanced call coaching features
- Custom objects for complex relationships
- 100 workflow automations
- 50,000 custom activity instances per month
- Unlimited call recording retention
- Enhanced security features
- Custom graphs for advanced reporting
- Dedicated customer success manager (for accounts with 6+ users)
- Service Level Agreements (SLAs) for support
The Enterprise plan is clearly designed for larger, more complex sales organizations that need fine-grained control over data models, advanced reporting, and sophisticated automation. The call coaching features and predictive dialer make it particularly valuable for teams focused on high-volume outbound sales.
Comparing feature differences across pricing tiers
When evaluating Close CRM pricing, understanding the specific feature differences between plans is crucial. Here's a comprehensive breakdown of the key features across all plans:
Some patterns in Close CRM's pricing strategy
The expanded feature comparison reveals several clear patterns in how Close CRM structures its pricing tiers, providing valuable insights for businesses evaluating which plan best meets their needs:
Strategic feature allocation across pricing tiers
The Base plan ($19/user/month annually) provides fundamental contact management and communication tools but deliberately omits automation features. While users can make calls and send emails, the absence of workflow automation, email tracking, and bulk communication capabilities creates natural friction points that prompt growing teams to upgrade.
The Startup tier ($49/user/month annually) represents the most significant feature expansion in the pricing structure. This plan unlocks critical productivity tools including 5 workflow automations, Power Dialer, email tracking, and bulk communication capabilities. This strategic positioning makes Startup the practical minimum for most sales-focused teams, despite the 158% price increase from Base.
Automation and customization scale with pricing
Workflow automation limits increase dramatically across tiers: none at Base, 5 at Startup, 25 at Professional, and 100 at Enterprise. This pattern continues with custom fields (25 at Base/Startup vs. 250 at Professional/Enterprise) and custom activity types (none at Base, 5 at Startup, 5 at Professional, 200 at Enterprise).
This incremental allocation of automation capabilities ensures that as businesses grow more complex, they must correspondingly increase their investment in Close CRM to maintain efficiency.
AI features as premium differentiators
Close CRM uses AI capabilities as key differentiators between pricing tiers. AI Email Rewrite appears at the Startup level, while AI Lead Summaries are reserved for Professional and above. The most advanced AI tools, including call coaching features, are exclusive to Enterprise customers.
This pattern positions AI features as premium capabilities that justify higher pricing, with the most powerful AI tools requiring the top-tier investment.
Enterprise exclusivity for specialized needs
Certain features remain exclusive to the Enterprise tier ($139/user/month annually), creating clear value for larger organizations with complex needs:
- Predictive Dialer for high-volume calling
- Custom objects for complex data relationships
- Lead visibility settings and user groups for enhanced security
- Custom graphs for advanced reporting
- Unlimited pipeline views and call recording retention
By reserving these capabilities for Enterprise customers, Close CRM creates a compelling upgrade path for organizations that have outgrown the Professional tier's capabilities.
These pricing patterns reveal a carefully designed strategy that balances accessibility for smaller teams while providing clear incentives to upgrade as sales operations grow in size and complexity.
Close CRM add-ons: enhancing your sales toolkit
Beyond the standard pricing plans, Close CRM offers several premium add-ons that extend functionality in specific areas. These are priced separately and can be added to any plan, allowing for customization based on your unique needs.
Premium phone numbers
Cost: $19 per phone line per month
The Premium Phone Numbers add-on enhances Close CRM's built-in calling capabilities with advanced telephone features. Rather than using personal phones, teams can establish dedicated business lines for a more professional appearance.
Key features include:
- Lead-based call routing to direct calls to the right representative
- Personalized phone menus with interactive voice response
- Round-robin call distribution for fair lead allocation
- Complete integration with Close CRM for call tracking
This add-on is particularly valuable for teams that handle inbound calls as part of their sales process. The intelligent routing capabilities ensure that prospects reach the most appropriate team member, while the round-robin distribution prevents any single representative from being overwhelmed with calls.
AI call assistant
Cost: $50 per month + $0.02 per minute of analyzed calls
The AI Call Assistant represents Close CRM's commitment to leveraging artificial intelligence for sales productivity. This powerful tool transforms conversations into actionable data and insights.
The assistant provides:
- Automatic call transcriptions in multiple languages
- AI-generated summaries of key action items and commitments
- Talk time analysis to improve communication skills
- Searchable call content for future reference
For sales teams focused on continuous improvement, this add-on creates an invaluable knowledge base from every customer interaction. The per-minute pricing model makes it cost-effective even for teams that don't make high volumes of calls, as you only pay for what you use.
Additional organizations
Cost: $50 per month per organization
Close CRM's Additional Organizations feature addresses the needs of businesses with complex structures or multiple business lines. This capability allows companies to maintain distinct operational environments within a single Close account.
Benefits include:
- Separate organizational structures for different divisions
- Distinct environments for testing new approaches
- Confidentiality barriers for client information
- Regional segmentation for international operations
Each Close CRM plan includes one organization by default, with the option to add more as needed. This flexible approach is particularly valuable for agencies handling multiple clients, companies with separate business units, or organizations that need testing environments separate from production data.
Making the right Close CRM pricing decision
When evaluating Close CRM pricing in 2025, consider these key factors to determine which plan provides the best value for your specific needs:
- Team size and growth projections: The cost difference between plans becomes more significant as your team grows. Consider not just your current headcount but your anticipated growth over the next year.
- Sales process complexity: If you manage multiple sales pipelines or product lines, you'll need at least the Professional plan with its multiple pipeline views.
- Automation requirements: The number of workflow automations varies dramatically between plans (0, 5, 25, and 100). Assess how many unique automation sequences your team will need.
- Communication volume: Teams that rely heavily on outbound calling will benefit from the Power Dialer (Startup+) or Predictive Dialer (Enterprise).
- Customization needs: Consider both the number of custom fields (25 vs. 250) and whether you need custom objects (Enterprise only).
- Budget constraints: Annual billing provides significant savings, especially for the Base plan (34.5% discount).
- Add-on requirements: Factor in the cost of any add-ons your team needs, such as Premium Phone Numbers, AI Call Assistant, or Additional Organizations.
The Close CRM pricing sweet spot
For most small to medium-sized businesses, the Startup plan at $49/user/month (billed annually) hits the sweet spot of functionality and cost. It unlocks critical features like workflow automation, Power Dialer, and bulk email capabilities that dramatically improve sales efficiency compared to the Base plan.
Larger teams with multiple sales processes or more complex requirements will find the Professional plan at $99/user/month (billed annually) more suitable due to its additional pipeline views, expanded workflow limits, and AI Lead Summaries feature.
For enterprise organizations with sophisticated needs, the $139/user/month Enterprise plan delivers maximum flexibility with unlimited pipelines, custom objects, and advanced call coaching features not available elsewhere.
Close CRM pricing vs other CRMs
When evaluating Close CRM pricing, it's important to compare it against other popular CRM solutions to understand its market positioning and value proposition. Let's examine how Close CRM's cost structure stacks up against some of its key competitors in 2025.
Pipedrive vs Close CRM pricing
Pipedrive is a sales-focused CRM known for its intuitive visual pipeline management and straightforward workflow. The platform emphasizes simplicity and ease of use, helping sales teams visualize their sales process and move deals efficiently through customizable stages.
Comparing Pipedrive and Close CRM pricing reveals interesting insights. Pipedrive pricing plans start with the entry-level Essential tier (€14/user/month), more affordable than Close CRM's Base plan ($19/user/month annually), which makes it an accessible first touch point for small businesses or solopreneurs.
However, as you progress to higher tiers, Close CRM's integrated communication features become a differentiating factor. While Pipedrive's Professional plan (€49/user/month) and Close CRM's Startup plan ($49/user/month annually) are similarly priced, Close includes built-in calling features, Power Dialer, and more robust email capabilities that would require additional integrations or costs with Pipedrive.
For enterprise needs, Pipedrive's top tier (€99/user/month) is actually more affordable than Close CRM's Enterprise plan ($139/user/month annually). Therefore, businesses that prioritize visual pipeline management over integrated communication might find better value with Pipedrive at higher tiers.
Read more on Pipedrive:
HubSpot vs Close CRM pricing
HubSpot offers a comprehensive marketing, sales, and service platform with its CRM as the foundation. The company is known for its all-in-one approach, combining multiple business functions into an integrated ecosystem that extends well beyond basic CRM functionality.
HubSpot's pricing structure differs significantly from Close CRM's approach. The most notable difference is HubSpot's free CRM offering, which provides basic contact management, email integration, and limited features at no cost. This gives HubSpot an edge for bootstrapped startups or businesses wanting to try CRM functionality without financial commitment.
However, the jump from HubSpot's free tier to paid plans is substantial. While HubSpot Starter (€15/user/month) appears cheaper than Close CRM's Base plan ($19/user/month annually), it offers fewer sales-specific features. For sales-focused teams, Close CRM's Base plan provides better value with its built-in calling capabilities and more comprehensive contact management.
At the higher tiers, HubSpot becomes considerably more expensive. Its Professional tier (€90/user/month) is similar in price to Close CRM's Professional plan ($99/user/month annually), but HubSpot requires additional costs for Marketing Hub or Service Hub to achieve full functionality. Similarly, HubSpot Enterprise (€150/user/month) exceeds Close CRM's Enterprise pricing ($139/user/month annually).
The key difference is that HubSpot offers a broader ecosystem that spans marketing, sales, and service, while Close CRM focuses on optimizing sales processes with integrated communication tools. For sales-only needs, Close CRM often provides better value, while businesses seeking an all-in-one platform might prefer HubSpot despite its higher cost.
Read more on Hubspt:
Zoho CRM vs Close CRM pricing
Zoho CRM is part of a larger suite of business applications offered by Zoho. It's known for its affordability, flexibility, and extensive integration capabilities with other Zoho products, making it a popular choice for budget-conscious businesses looking for a comprehensive solution.
Zoho CRM presents a compelling pricing alternative to Close CRM, particularly at the lower and mid-range tiers. Like HubSpot, Zoho offers a free plan for up to three users, providing an entry point that Close CRM doesn't match. This makes Zoho an attractive option for very small teams or solopreneurs with limited budgets.
Even at paid levels, Zoho CRM is generally less expensive than Close CRM. Zoho's Standard plan (€14/user/month) is more affordable than Close CRM's Base plan ($19/user/month annually), while Zoho's Professional plan (€23/user/month) costs significantly less than Close CRM's comparable Startup plan ($49/user/month annually).
The price difference becomes even more pronounced at higher tiers. Zoho's Enterprise plan (€40/user/month) is less than half the cost of Close CRM's Professional plan ($99/user/month annually), while even Zoho's top-tier Ultimate plan (€52/user/month) remains substantially cheaper than Close CRM's Enterprise option ($139/user/month annually).
However, the price difference reflects the different value propositions. Close CRM focuses on integrated communication with built-in calling, texting, and email capabilities designed specifically for sales teams. Zoho CRM offers broader general CRM functionality but may require additional integrations or add-ons to match Close CRM's communication tools. For sales teams that heavily use phone and email communications, Close CRM's higher price may be justified by the productivity gains from its unified platform.
Read more:
Key takeaways from CRM pricing comparisons
After comparing Close CRM pricing with major competitors, several patterns emerge:
- Value proposition positioning: Close CRM positions itself in the mid-market range, with pricing higher than budget options like Zoho but lower than some other enterprise solutions.
- Sales focus vs. breadth: Close CRM charges a premium for its specialized sales and communication features, while platforms like Zoho offer lower prices but less sales-specific functionality.
- Free tier availability: Unlike HubSpot and Zoho, Close CRM doesn't offer a free plan, instead providing a 14-day free trial across all tiers.
- Communication integration value: Close CRM's built-in calling, texting, and email features justify its higher prices compared to platforms where these would require additional integrations.
- Best fit by size: Small teams or solopreneurs on tight budgets might find better value with Zoho or Pipedrive's lower tiers, while mid-sized sales teams would benefit most from Close CRM's integrated approach.
These comparisons emphasize that Close CRM pricing in 2025 is designed to appeal to sales-focused teams that value integrated communication tools and efficiency over broader CRM capabilities or lower costs. Understanding these trade-offs is essential when selecting the right CRM solution for your specific business needs and budget constraints.
Bonus: Optimize your Close CRM with Zeeg's advanced scheduling
While Close CRM offers comprehensive sales tools, it doesn't include native scheduling capabilities. This is where Zeeg, a dedicated appointment scheduling platform, can complement your CRM setup.
Zeeg integrates seamlessly with Close CRM through Zapier, creating a powerful workflow automation that eliminates manual data entry. When prospects book meetings through Zeeg, the integration can automatically create or update leads in Close CRM, complete with contact details and appointment information.
With plans starting from just $10/user/month, Zeeg provides a cost-effective way to enhance your Close CRM setup with features like:
- Customizable booking pages
- Round-robin scheduling for teams
- Automated reminders to reduce no-shows
- Smart routing based on customer attributes
- Time zone intelligence for global sales
This combination gives you a complete sales system that handles everything from initial scheduling through the entire sales process and follow-up.
Why scheduling integration matters for Close CRM users
The feature comparison reveals that while Close CRM is great for communication tracking, pipeline management, and automation, it doesn't provide dedicated appointment scheduling functionality at any price tier. This limitation becomes particularly evident as businesses scale and scheduling complexity increases across team members.
For teams on the Startup plan ($49/user/month) and above, workflow automations can be triggered by scheduled appointments, but the initial scheduling still requires manual coordination. Similarly, while calendar sync is available across all plans, this only prevents double-booking rather than facilitating customer-initiated scheduling.
Benefits of integrating Zeeg with Close CRM
When connected with Close CRM, Zeeg provides significant advantages that complement Close's capabilities:
- Streamlined Scheduling: Prospects can book meetings directly without the back-and-forth email exchanges that consume valuable sales time, addressing a critical gap in Close CRM's feature set.
- Centralized Information: Appointments booked through Zeeg automatically sync to Close CRM, with meeting details appearing in your contact's timeline alongside other interactions like calls, emails, and notes.
- Workflow Automation Integration: For teams on Close's Startup plan ($49/user/month) or higher, Zeeg-initiated appointments can trigger workflow automations, creating seamless preparation and follow-up sequences that leverage Close's automation capabilities.
- Reduced No-Shows: While Close offers meeting reminders, Zeeg's specialized reminder system includes customizable timing and delivery methods that have been proven to significantly reduce appointment no-shows.
- Team Scheduling Coordination: For users on Close's Professional plan ($99/user/month) with multiple pipeline views and team structures, Zeeg's round-robin distribution complements these capabilities by intelligently routing meeting requests to the right team members.
Implementing the integration through Zapier
The Zeeg-Close CRM integration through Zapier creates a bidirectional data flow without requiring technical expertise. This connection allows for sophisticated automation scenarios:
- When prospects book through a Zeeg scheduling page, their information is automatically captured as a new lead in Close CRM
- Appointments appear in Close timelines with all relevant details and notes
- Deal status changes in Close can trigger scheduling sequences in Zeeg for follow-up appointments
- Custom fields from Zeeg's booking forms can populate corresponding custom fields in Close CRM
For teams on Close's Enterprise plan ($139/user/month) with custom objects, the integration can be configured to maintain relationships between scheduling data and these custom object types.
This powerful combination allows sales teams to maximize their investment in Close CRM while filling a critical functionality gap, all at a starting price of just $10/user/month for Zeeg's scheduling capabilities.
Conclusion: is Close CRM worth the price?
Close CRM pricing in 2025 reflects its positioning as a mid-market solution that emphasizes sales productivity and communication efficiency. With plans ranging from $19 to $139 per user per month (billed annually), it's neither the least expensive nor the most costly CRM option available.
The value proposition centers on Close's integrated calling, email, and SMS capabilities, which eliminate the need for separate communication tools. For sales teams that rely heavily on these channels, the efficiency gains from having everything in one platform can justify the cost investment.
The Base plan, while affordable, lacks many features that most sales teams will consider essential. The Startup plan represents a more realistic starting point for most businesses, while the Professional and Enterprise tiers cater to organizations with more complex needs.
Given Close CRM's focus on sales-specific functionality rather than broad CRM capabilities, it delivers the most value for teams with defined sales processes that need to streamline communication and follow-up. By understanding the feature differences between plans and selecting the appropriate tier for your needs, you can ensure you're getting the best possible return on your CRM investment.
